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Performance Validation
Explore the story of 25 Years of Pro V1 Innovation, Team Titleist first reactions, and tour player testing and validation.
25 Years of Innovation
To measure the essence of a company’s excellence that has been consistent for 92 years, consider how philosophies then and now are eerily similar.
Official White Box Discussion
2025 White Box prototype testing is officially underway! If you are unfamiliar with the White Box testing program, we had the Titleist Golf Ball R&D...
Tour Blog Thread
A quarter-century of breakthrough golf ball innovation continues with the introduction of the new 2025 Titleist Pro V1 and Pro V1x golf...